Methodology
A research-driven framework for AI visibility.
AI Visibility Engineering is not about gaming AI systems. It is about structuring your brand's knowledge surface so AI platforms can accurately understand, trust, and recommend you. Built on the disciplines of Generative Engine Optimization (GEO) and Answer Engine Optimization (AEO).
Audit
Map your AI landscape
Strategy
Define your GEO playbook
Optimize
Engineer your AI presence
Measure
Track and iterate
Audit
Map your AI landscape
- Query your brand across all major AI platforms
- Identify mention frequency, positioning, and sentiment
- Map competitor presence and recommendation patterns
- Assess content authority signals and citation eligibility
Strategy
Define your GEO playbook
- Reverse-engineer citation patterns in your category
- Identify high-impact content gaps and opportunities
- Build a prioritized action plan based on impact potential
- Align GEO strategy with existing content and SEO efforts
Optimize
Engineer your AI presence
- Restructure content for LLM comprehension and citation
- Implement structured data and authority markers
- Create targeted content that fills AI knowledge gaps
- Build third-party signal distribution strategy
Measure
Track and iterate
- Monitor AI mention rates across platforms continuously
- Track recommendation position changes over time
- Attribute business metrics to AI visibility improvements
- Identify emerging queries and optimize proactively
Why this works
Built on continuous research
Our methodology is informed by ongoing analysis of how major AI platforms — ChatGPT, Claude, Perplexity, Gemini — select, synthesize, and cite sources. We track citation patterns across thousands of queries to understand what drives AI recommendations.
Systematic, not speculative
Every recommendation is grounded in data. We don't guess what might work — we analyze what already works for the brands AI systems trust and recommend, then apply those patterns to your content.
Measurable outcomes
We track AI mention rates, recommendation positions, and AI-attributed business metrics. You'll know exactly how your visibility is changing and what it means for your business.
See it in action.
Start with an AI Visibility Audit. We show you exactly where you stand, and where you should be.